Few people like managing statistics. However, recognizing the amount of individuals are reading your e-mails and following up by taking some kind of action will certainly inform you if your campaigns work or a wild-goose chase.
The majority of email provider provide data with some being even more detailed in comparison to others. It s important to know what these statistics indicate and the best ways to boost them. Bear in mind that all these statistics are figured out for every e-mail you send out so you ll be able to see trends and patterns, particularly around periodic events or vacations. (more…)